Alright, after writing on it for four evenings and on one flight in between watching Watchmen and “The Boat that rocked” I am proud to present you:

• The Developer Evangelist handbook

The handbook explains several things:

• What developer evangelism is
• What makes a good developer evangelist
• How to write for the web
• How to use social media and the web to promote content
• How to deliver great presentations
• How to deal with criticism of your company and what to do with the competition
• How to write easy to understand and useful code examples

The handbook is Creative Commons and free to use. I am working on getting a printed version out, too.

Here are shortcuts to the chapters:

• The developer evangelism handbook
• Defining developer evangelism
• Start with the right mindset
• Find your role and play to your strengths
• Remove the brand
• Work with the competition
• Prepare for outreach
• Get speaking opportunities
• Deliver a talk or workshop
• Write great posts and articles
• Write excellent code examples
• Record your output
• Know and use the (social) web
• Work with the conference buzz
• Additional presentation tips
• Thanks!

You can also go to the full table of contents.