Christian Heilmann

Quick review: Reasons to be Appy in London

Two days ago I did something new: for the first time ever I cycled to the place I was to give a talk. Two reasons: one of them was that the yellow thing that hates gingers was in the sky and the second was that Reasons to be appy took place in the LSO at St.Luke’s, which is 25 minutes by bike away from my place.

Reasons to be appy was a very packed one day conference about web apps and web development. It featured lots of great speakers and spanned quite a range of topics from typography, design and UX decisions up to debugging on mobiles. Each talk was 45 minutes with 10 minute breaks in between and a longer lunch break. All in all the format worked out pretty fine although I wondered if it wouldn’t be too much for the audience. There was no catered lunch, but it was simple for the attendees to go to the nearby market and grab something to eat.

My own talk, Moving your app-mind to the web (slides) revolved around the battle of native apps vs. web apps and some misconceptions we have about that clash. The screencast is available on vid.ly.

Here are my quick notes on the other talks, to see what you missed. Sadly enough there was no filming, but there are some slide decks available on lanyrd.

All in all I liked all the talks and got some nice inspiration for some upcoming projects. There was not much about apps per se in any of them (except for mine and even there I didn’t show any code) but the idea was to show what is possible with the new tech we have right now and apps as the new consumer products. I liked just how approachable all of it was – there was no stargazing or blue sky thinking but instead a lot of “this was great, let’s do that again” and a copious amount of swearing on stage.

With Microsoft/Ubelly being one of the sponsors there were all in all 50 phones given out to the audience and there was a lot of hugging on stage. It was also impressive to see how the ubelly team built and dismantled a whole living room setting with kinnects, touch tables and windows8 showcases over the course of a day. It reminded me a bit of the house-elves in Harry Potter.

The next conference of the same organisers will be Reasons to be creative, both in New York and Brighton.