Christian Heilmann

@media2006 is almost over…

Saturday, June 17th, 2006 at 11:18 am

I very much enjoyed attending @media2006 over the last two days and network, hear some good stuff, meet some people again I met last year, take embarrassing pictures and much much more.

The topics discussed and presented were much more diverse than last year, where it was a bit of “preaching to the choir”, I especially did feel the pain of Patrick when he showed his introduction to HTML and half the audience fell asleep last year. What I didn’t quite like was the two channel idea of having parallel presentations, as it meant you had to sacrifice some good presentation for one that is only slightly better or even different.

The keynote by Eric Meyer was a wrap-up of the history of CSS, and actually was much like the WaSP story Jeffrey Zeldman told last year.

Jeffrey Veen’s presentation was my favourite, basically as it was very cleverly playing with the fears of seasoned developers (dunno what seasoning flavour) that Web 2.0 and the lot just turn out to be another bubble that will soon burst and set us back to square one.

The JavaScript panel was less controversial than I thought, and I talked to Dan Webb and Brothercake that we might do some more collaboration writing in the future (for netzines that is).

The “Good Design vs. Great Design” panel was rather insightful, but was a bit disjointed at times.

Tantek’s Microformats talk was very informative on the subject and I will take a very close look at some of those soon.

Nate Koechley’s Yahoo vs. Yahoo (vs. Yahoo) I was lucky enough to see in the office the day before (and pointed out that it is IFRAMES or iframes and not iFrames as they are not Apple products) and I hope that it showed some people in the audience that there is quite a difference between running a blog and getting millions of hits a day. The photo beta is really a stunning piece of coding and shows that web apps can and should work like real apps rather than simulating them with the browsing ideas and patterns in mind.

Dan Cederholm’s Bullet Proof presentation didn’t show me many new things (I do own some of those flexible trousers – they’re made by Dockers) but that is also due to me devouring his books.

Molly’s internationalization talk was very passionately presented and informative, but somehow I get the feeling that the American crowd is much more amazed by the idea of multilingual and multicultural distribution as us Europeans are, as it was quite a necessity for any product if it wanted to sell Europe-wide.

My personal highlights:

  • Seeing Eric Meyer doze off next to me during Nate’s presentation
  • Roger Johansson doing the webmonkey
  • Meeting the dude that did the Firefox logo, the man who built most MSIEs and the man who built MSIE5/Mac and started the CSS hack stuff in two days!
  • Meeting Dan Cederholm and Jeffrey Veen for the first time
  • Meeting my publisher Chris Mills and forcing him to buy me drinks.
  • Plugging my book and upcoming presentation to some people in order to get some interesting feedback and reviews.
  • Doing very silly moves and stuff with Norm and Cindy (I dread all the photos coming out)

Things I would have liked to see

  • A panel with Chris from Microsoft, Opera, Safari and Mozilla representatives talking about upcoming browser collaborations (they easily agreed on not hiding location toolbars any longer, that is a great start!)
  • Drinks (soft) in between presentations
  • A bar where you can distinguish the colour of your free drinks vouchers (beads) and without a DJ who tries to play bad music too loud
  • Parallel presentations according to skill level rather than having to choose (CSS tricks / future of CSS, JavaScript best practices / JavaScript 2 …)
  • Panels that introduce a topic, and the members and then become a 1 hour Q&A rather than experts talking amongst themselves – the latter is cool on TV but can become annoying when some people in the audience would have had much better questions to answer than who is going to win the footie cup.
  • Representatives of IDEs and development frameworks for Q&A and to throw tomatoes at
  • More forward thinking in terms of market place. It is great that we forge the future development and practices but many of the people in the audience have a day to day job to fulfill and have to suffer frameworks and CMSses that totally mess up their coding efforts. Personally I think it is time to tackle these obstacles rather than wait till we finally can use several background images


  • Dan Cederholm gets the answers dodger award: “Err, yes, I think that is possible, Google for Liquid Design!”
  • Molly gets the “Damn I am passionate about it, you MUST join me” and the “frivolous use of the word ‘fascinating’” award
  • Nate Koechley for “pulling off a big company presentation without sounding like a salesman” award
  • Norm and Cindy get the “Poetry in Dance Motion” award – which cause I yet have to upload to youtube. Cindy also gets a “Badge all the people with my Cyberchicks badge” award.
  • There is just no competition – Andy Clarke and Roger Johannson once again bag the “Snappiest dresser” award

I stop now..

See all my flickr photos shot at @media

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