Write your blog posts like good rock songs

Saturday, November 17th, 2012 at 10:23 am

I am currently at MozCamp Asia in Singapore and just gave a quick presentation on blogging comparing a good technical blog post to rock songs. When you think about it, they have a lot in common:

write blogs like rock songs

  • No intro – just straight to the point
  • Memorable hooks and riffs
  • One message per post
  • Simple language
  • An easily repeatable main message (something to scream along to no matter how drunk)
  • A memorable solo to end with

Confused? I guess it will all get clearer when you see the slides and listen to the screencast.

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